WHAT ABOUT 80% OF CAMEROONIAN’S DON’T KNOW ABOUT THE JOB OF COMMUNITY MANAGER

The Community management is about ensuring digital communication on social networks in a company. With the rise of digital technology as a business tool of visibility in Cameroon, about 09 out of 10 companies look for a community manager every 03 months!

1. The Community management, a profession that recruits every day

Cameroonian companies (start-ups, councils, public services, religious institutions, NGOs, organizations and even individuals) need community managers to sell their company's image to Internet users all over the world. For example, within these days, a digital company, Y-note, posted a job advertisement on job offers websites as www.emploi.cm, www.jobincameroon.com. The link of the job offer is https://www.emploi.cm/offre-emploi-cameroun/redacteur-copywriter-505830

Moreover, Start-ups generally need for community management to show their products or sell their goods all over the world. This can be easily done by a community manager who master social media environment. For example, if you follow these links, you may notice that most of start’ups needs community manager, either to manage their social media or to write for their websites content http://www.jobincameroun.com/job/2665/community-manager-douala-goss3.htmlhttp://www.jobincameroun.com/job/2665/community-manager-douala-goss3.html or http://www.akwajobs.com/job/offre-demploi-community-manager-chez-fronttieres-cameroun#.XUfzI44zYdU

The truth is that every day in Cameroon, new companies or start-ups are created. Or, old companies have new goods that they may want to show on internet, or even to digitalize its services.

2. The Community Management, the assurance of digital career in Cameroon

In an enterprise, the community manager (also known as CM) mission is to create, lead and manage different social media of the enterprise. There exist many social media in the world. The most commonly used are LinkedIn, Facebook, Twitter, Whatsapp and YouTube.

· LinkedIn is a professional job offer platform for managers, young graduates, students and even jobless. On LinkedIn, you two types of profile: personal profile and company profile. Personal profile is for those looking for jobs or managers looking for employees. Company profile is for enterprise, but to create a company profile, the company should first of all have a personal profile. For example: https://www.linkedin.com/company/fao/ is a company profile but https://www.linkedin.com/in/scribo-cameroon-667922173/ is a personal profile.

· Facebook page: on Facebook, just as LinkedIn, you have personal profile for individuals and the company account (facebook page). On Facebook page, companies sell their goods, present their services and communicate with customers. E.g: the following Facebook page link is for The U.S Embassy https://www.facebook.com/yaounde.usembassy/

· Website: the website is one of the best enterprise presentations. Through websites, enterprises present their companies: activities, job offer, new goods, staff, differnet representations. As a community manager, you should have good skills on web development (HTML language, JavaScipt, CSS) in order to frequently update the websites. Each enterprise, according to its activities may change information on its website per month, after three months or twice a week. As websites, you have the FAO and WHO websites: http://www.fao.org/home/en/, https://www.who.int/fr.

· Twitter: Twitter is an institutional social media. It is specialized for public figures, institutions where a short message called tweet accompanies an image. You take a look at this Twitter link: https://twitter.com/PR_Paul_BIYA

· Telegram: as Whatsapp, Telegram is a social network used for instant communication. It allows you to share your services in groups and easily exchange with customers... Corporate communication on telegram is done via discussion groups. Themis Technologie, for example, and enterprise specialized in digital communication, webmarketing and web development communicates through telegram.

Furthermore, there are many other social media such as Whatsapp, Instagram, Viadéo, YouTube… used by Cameroonian companies to approach its customer. Each social media has its target audience and its objectives. That is the reason why a community manager should master social network environment.

3. The Community management, a flexible job in Cameroon

Given that community management job is a digital job, you can easily work in freelance or at full-time in an enterprise. The work of community management is not so much time consuming as traditional services. For example, most digital communication agencies look for freelancer in community manager recruitment. For the simple reason that whether you are in or out of the enterprise, you can follow your subscriber everywhere as long as you have your android or computer and an internet connection. For instance the digital communication agency Tech Insights posted a job offer for freelance Community manager on https://www.jobinfocamer.com/job/21060/redacteurs-de-tutoriels-travail-a-distance--a-tech-insights-ltd

Do you need a community manager in your institution? Contact Scribo-Cameroon.

Scribo-Cameroon is an enterprise specialized in E-learning modules technologies, Translation and interpretation, digital communication and websites development. At scribo-Cameroon, we digitized your content and process your requests online and in our offices in Yaoundé, Cameroon and if necessary in other countries in Africa, Europe, America, Asia and Oceanie. To know more about at Scribo-Cameroon, visit our website www.scribo-cameroon.com we are also specialized in professional translation and interpretation… one click: www.lingua-express.cm    

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Laurine Azebaze

Master Art-Tourism-Heritage Management Specialist E-Tourism-Editor Web-Technician E-Learning at #CECOSDAFormation